Contents

Preface
Methodology and Application ｜ Chun-seok Kim

Part 1: Major Issues and Voting Behavior of the 2010 Local Election
1. The Cheonan Incident and the Local Election ｜ Won-Taek Kang
2. Causes of the Split-ticket Voting in the Local Election ｜ Byong-Keun Jhee
3. The Voting Patterns and Characteristics of Floating Voters ｜ Sung-Jin Yu
4. Why was the President with a 50% Approval Rating Criticized? ｜ Han-Wool Jeong
5. The Incumbency Advantage on the Local Election ｜ Kon-Su Yi

Part 2: Divisions in Korean Society and the Local Election
6. How did ideology affect Voters in the Local Elections? ｜ Woo-Jin Lee
7. The Local Election and the Resurgence of a Generational Divide ｜ Nae-Young Lee
8. Can Regionalism be overcome? ｜ Sung-Hak Lim

The Contributors
Index